Categories
News

Season Ticket Renewals: Key Dates, Benefits, and Updates

The Seattle Sounders Alliance Council recently met with the Front Office to review important details for the 2026 Season Membership renewal process. Here’s what you should know about renewal dates, updated benefits, and new policies for the upcoming MLS season.


Renewal Window and Automatic Enrollment

The renewal period will open on August 27 or 28 (final date depends on Leagues Cup results) and will close on September 10. The first payment will be due on September 11.

All current Season Members will be automatically renewed into their same seats on a six-part payment plan, unless they opt out during the renewal window.

UPDATE: Because of the Leagues Cup Final, the renewal period will now open on September 2.


New and Enhanced Member Benefits

The 2026 season brings several exciting new perks that celebrate member loyalty and enhance the matchday experience at Lumen Field:

  • Tenure Recognition – Special acknowledgment for members at 5, 10, or 15 consecutive years of membership.
  • Mobile Wallet Concession Discounts – 10% off for General Members, 15% off for Club Members.
  • 15% off Single Match Seattle Reign FC Tickets – Members will enjoy discounts on single-match tickets for Seattle’s NWSL side, the Reign.

These updates reflect member survey feedback emphasizing community connection and longtime supporter recognition. Nearly 13,000 seats are held by fans with over a decade of continuous membership.


Important Dates for 2026 Season

  • Seat Relocation Window – Opens September 29.
  • New Membership Sales & Public On-Sale – Begin October 4.

*Dates may change slightly as the club finalizes plans.*


Season Ticket Policy Updates

  • Inaugural Members will continue receiving their preferred season ticket rate.
  • While pricing discounts based on tenure are not currently planned, the club is actively evaluating long-term opportunities as more members reach milestone anniversaries.

Member Gifts & Renewal Portal

The Member Gift Portal opens September 15, giving fans a chance to select from items like a scarf, sweatshirt, hat, and—for longer-tenured members—a blanket.

Some items will include tenure-specific recognition, and all members will receive an additional bonus item in their gift box. Gifts will begin shipping around February 6, 2026.


Pricing & Invoicing

The 2026 season will feature the lowest ticket price increases in four years. Invoices have been redesigned for clarity, showing:

  • Return ticket credits clearly itemized
  • A simplified six-installment payment plan applied by default

Categories
News

Inside Seattle’s FIFA World Cup 2026 Plans with Peter Tomozawa

The Seattle Sounders Alliance Council recently had the honor of sitting down for a roundtable discussion with Peter Tomozawa, Chief Executive Officer of Seattle FIFA World Cup 2026, to hear first-hand how our city is preparing to host the world’s biggest sporting event.

From Lumen Field to the new waterfront, Seattle is aiming to deliver a world-class fan experience rooted in local culture, accessibility, and sustainability. Here are the highlights every Seattle soccer fan should know.

Strategic Pillars for Seattle 2026

Seattle’s vision for the 2026 FIFA World Cup focuses on three core pillars:

  • Human Rights – Ensuring inclusivity, equality, and safe spaces for all fans and participants.
  • Accessibility – Creating a fan-friendly experience for residents, visitors, and supporters of all abilities.
  • Sustainability – Minimizing environmental impact while maximizing positive legacy for the community.

The “Unity Loop” Fan Experience

One of the centerpiece features of Seattle’s World Cup festivities will be the Unity Loop, a pedestrian-friendly pathway linking some of the city’s most iconic locations.

The loop will start at Lumen Field, extend through the Seattle waterfront, Seattle Center, Westlake, and the Chinatown-International District, before returning to Lumen. Along the way, visitors will enjoy public art installations, cultural landmarks, and 15–20 selfie stations designed for sharable moments on social media.

Public Art Installations

Seattle is already bringing the vision to life with new murals downtown:

  • United Currents by Seattle artist Leo Shallat at Spring Street & 5th Avenue.
  • United by Nature by internationally recognized street artist INO, covering 17 stories at 1306 Western Avenue.

These works mark the start of a larger plan to showcase Seattle’s vibrant art scene to both local fans and global visitors.

Key Dates & Initiatives for Fans

  • Fall 2025 – World Cup ticket strips go on sale.
  • December 5, 2025 – Official FIFA World Cup match draw.
  • Spring 2026 – Launch of a FIFA World Cup mobile app (inspired by Pokémon GO) with interactive challenges and prizes.
  • 100 Days Out – City celebration featuring the unveiling of a permanent statue by a Seattle artist.
  • Volunteer ProgramApply now to join FIFA’s official volunteer team.

Stadium & Field Preparations

Once the NFL season ends, Lumen Field will replace its artificial turf with natural grass, currently expected in February 2026. This will give fans, and players, a grass pitch experience for World Cup matches. The Seattle Sounders are expected to begin their 2026 MLS season on the new grass field.

MLS Season Pause for the World Cup

Major League Soccer has confirmed it will pause league play during the 2026 FIFA World Cup. This ensures full player availability for national teams and an undistracted fan atmosphere across North America.

Categories
News

Seattle Sounders FC Alliance Council Statement on Sounders FC and Providence Partnership – Follow-up

On Friday, May 12, representatives of the Alliance Council met with several executives within the Providence Health system and representatives of the team’s supporter groups. The meeting began with Providence sharing programs that both themselves and their affiliate, Swedish Health Services are focusing on, like increasing training to respect trans patients and creating health care navigators to increase access to LGBTQ services in rural areas. They committed that the Work2BeWell program at Renton Schools includes support for LGBTQ students. They told us that Medicaid patients that were illegally referred to debt collectors was an unfortunate oversight, and that they were reimbursed with interest. And the speakers from Providence and Swedish seemed to want to be supportive of values that we treasure.

But after questioning at the meeting, it seems pretty clear that as expected, despite the long waiting lists for gender-affirming care for example, there are lots of services that Providence will not offer (like hormone therapy or tubal ligations) unless deemed “medically necessary” and requires refusal or contracting out to other providers outside the Catholic health system.

One clear takeaway from the discussion is that Swedish and partners like Planned Parenthood are more in line with the values of our community than the Providence ministry is. However, as several members of the supporter groups pointed out, Swedish is not the brand on our jersey, but Providence is. And for many Sounders fans, it is the placing of the Providence brand on our jerseys for our fans to buy and our players to wear that they feel especially betrayed by.

While we are well aware that this sponsorship deal will not be dissolved, and that Providence will not be changing any major policies based on the views of Sounders supporters, perhaps there can be future compromise in the branding verbiage displayed on Sounders jerseys. Finally, we look forward to seeing Providence keep their commitments through the programs they discussed and the future treatment of low-income patients.

Categories
News

Seattle Sounders FC Alliance Council Statement on Sounders FC and Providence Partnership

The Alliance Council shares the concerns of many regarding the new partnership between Providence and the Seattle Sounders FC. While the announcement focuses on mental health support in teens, and the commitment to bolster resources and options in the community is an admirable step, this does not overshadow the seemingly profound disconnect with the club’s organizational values.

The Seattle Sounders have stood tall as a club that believes, among other things, that “Reproductive Rights are Human Rights” and that they “Stand For LGBTQ+ Equality“. However, these values do not seem to be reflected in Providence’s policies around abortion rights, fairness in the treatment of transgender people, and low-income patients. This is a confusing and disappointing club decision and is in direct opposition to the Sounders’ Social Impact goals and promises.

While the Alliance Council were not consulted on this decision, we will be meeting with Sounders leadership and ownership to discuss this matter and express our concerns over this partnership agreement and what it means to us as a community.

Categories
News

Sounders FC Alliance Council Statement on Departure of Garth Lagerwey

We at Seattle Sounders FC Alliance Council wish to congratulate Garth Lagerwey on his new position with Atlanta United. His time with the Sounders truly brought immortality, with two MLS Cups, three Generation Adidas titles, and the CONCACAF Champions League Final trophy. The Council was lucky enough to work closely with Garth throughout the years, and we are thankful for his time, insight, and candor. Thank you for everything, Garth.

Categories
News

Seattle Sounders FC Alliance Council Statement on Yates Report

The Seattle Sounders Alliance Council was dismayed and disheartened to read the results of the Yates investigation referencing the rampant and systematic failure to protect and respect NWSL players. As fans of the beautiful game in all its forms at all levels we find these behaviors unacceptable and those responsible for this ongoing abuse need to be held accountable for their actions. Despite the MLS Commissioner’s recent disappointing comments, we believe there is more work to be done.

We stand behind the players as they speak out against these findings, respect, and applaud their bravery in sharing deeply traumatic experiences, and join our voices to those seeking specific and immediate changes across these organizations. Additionally, we’d task all US Soccer organizations, including our own Sounders, to review any policies currently in place to ensure the safety and security of all athletes and staff at all levels of play and to immediately put measures into place where they are currently lacking.